How to style your home like an Airbnb — Creating a space guests will love

First impressions matter

Whether you’re preparing your home for short-term guests or listing a new Airbnb, presentation is everything. Guests form an opinion within seconds of seeing your photos, so creating a beautiful, balanced space is key to getting bookings — and great reviews.

Start at the entrance. Your entryway is the first moment of connection, both in photos and in person. Keep it simple and functional — a console table with a ceramic vase, a few sprigs of greenery, and a woven rug underfoot create instant warmth. Avoid clutter or personal items. The goal is to make it feel fresh, spacious, and universally appealing, while still retaining a sense of character.

Create a cohesive look

Guests are drawn to spaces that feel calm and consistent. Choose a colour palette that flows naturally from room to room. In many successful Airbnbs, you’ll see warm neutrals, soft whites, and natural materials like rattan, linen, and timber. These tones photograph beautifully and create a relaxed, timeless atmosphere.

Avoid mixing too many styles — a minimalist coastal look in one room and bold industrial tones in another can make the property feel disconnected. Instead, anchor your design with a consistent theme or moodboard. Once you establish your base tones, bring in small accents of colour through cushions, art and décor.

Style for comfort, not just aesthetics

Guests remember how a space feels more than how it looks. Styling should enhance comfort, not sacrifice it. Think about sensory details — how the light moves through the room, the texture of the bed linen, and the softness of the rug underfoot.

Layer bedding with quality sheets, throws, and cushions. Add bedside lamps with warm-toned bulbs for evening ambience. Fresh flowers or indoor plants bring life to the space and improve air quality. And don’t underestimate the power of scent — a subtle candle or essential oil diffuser can create a lasting impression.

Make it photo-ready

Photography is your most powerful marketing tool. Before the shoot, walk through your space and see it through the lens of a guest. Hide cords, remove clutter, and straighten cushions and linen. Check that curtains hang evenly and that surfaces are clean and polished.

When styling for photos, think about symmetry and flow. Arrange objects in groups of three, layer textures, and allow negative space so the eye can rest. Don’t overfill shelves — less truly is more when it comes to creating a high-end feel.

Highlight local touches

Guests love staying somewhere that feels unique to its location. Include subtle nods to your region — artwork from local creators, handmade ceramics, or a small welcome card with tips about nearby cafés and attractions. These personal touches help guests feel connected and often lead to glowing reviews.

When to call in the professionals

If styling isn’t your strength or you simply don’t have the time, our Styling & Staging Package at Grounded Living Design is designed specifically for homeowners and Airbnb hosts. We’ll visit your property, rearrange and style your décor, refine the layout, and prepare every room for photography. You’ll receive a moodboard and sourcing list to ensure consistency and visual harmony.

The result? A polished, photo-ready space that appeals to guests and maximises your rental’s potential.

Final thoughts

Styling your home like an Airbnb isn’t about copying trends — it’s about creating balance, warmth and flow. When your space looks and feels right, it becomes more than accommodation — it becomes an experience.